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There is an increasing desire to plan our communities in ways that support healthy lifestyles. Sustainable modes of transportation are essential to this, particularly active modes. This session will introduce participants to the concept of Mobility Management—an innovate approach to the design and delivery of sustainable transportation systems. It is a user-centred approach which uses Design Thinking and focuses on needs and experiences. The presentation will explore why and how transport providers should pursue Mobility Management and Design Thinking, an area which is being transformed by technological advancements and social media.