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Symposium 2014

No One Wants to Read Your Planning Report! Lessons in Getting People to Actually Pay Attention Using Video

October 02, 2014

8:30am – 9:30am

Mark Twain once said “I didn't have time to write a short letter, so I wrote a long one instead.” In today’s fast moving world a long letter (or planning report) is sure to be ignored. Attention spans are short and competition for that attention is increasing on a daily basis. The question is: How do you cut through this noise and get people to understand the key points you are trying to share? Andrew Angus has built a business helping people tell their stories in just 60 seconds using video. People actually watch these videos, enjoy watching them and best of all they understand and retain the information that is shared. This session will focus on tips, tricks and the brain science to help you engage with your audience using video and other visuals.

Speakers